Our Mission
We're building the world's best platform for developing real-world social confidence through safe, judgment-free practice.

Product Psychology – Core Loops
Our thesis on maximizing human psychology for retention and engagement.
1.The "IKEA Effect"
We don't serve finished fantasies. Users co-create their AI's personality through deep, loaded questions. By investing effort into "raising" their character, users build a sense of ownership that drastically reduces churn.
2.Priming Social Dynamics
Blank canvases cause paralysis. We use structured, "Mad Libs" style prompts to force users to define the stakes, power dynamics, and emotional tone upfront—making every scene instantly vivid and actionable.
3.The Zeigarnik Effect
We never start with "Hi." Scenes open in media res—middle of the action, high stakes. This forces immediate roleplay and creates an "us vs. the world" bond, leveraging the human desire to complete unfinished narratives.
4.Variable Reward Schedules
Predictability kills thrill. Unlike "vending machine" competitors, our system acts like a slot machine. Rewards (and NSFW content) are skill-gated and variable, spiking dopamine when users finally "win" a moment.
5.Sticky Relationship Systems
Our characters are alive. Relationships decay without attention, memories are hard-coded into the system, and visuals evolve with intimacy. It's a living ecosystem that demands—and rewards—consistent care.
6.Context > Scene
A location is just a backdrop; context is the engine. We inject hidden context layers—emotional state, social pressure, secret objectives—into every interaction, turning simple chats into complex gameplay loops.
7.The Trojan Horse
On the surface, it's a game. Underneath, it's a dojo. We use the safety of simulation to trick users into practicing real-world social confidence, creating long-term retention through actual personal growth.
8.The Feedback Sandwich
Every session ends with a "Journal Entry" from the AI's perspective—Observation, Emotion, and Secret. This feedback loop reinforces positive social calibration and gives users a reason to return.